Our Services
Brand Development
We develop warm, trustworthy brand identities that communicate your dedication to protecting aging clients and helping families navigate elder care legal decisions.
Web Design
We build senior-friendly, ADA-compliant websites optimized for conversions that explain your services like Medicaid planning, guardianship, and elder abuse litigation.
Reputation Management
We help you gather positive reviews, manage online feedback, and highlight client success stories to build trust with families searching for elder law help.
Practice Listings
We optimize your firm’s profiles on Google, Avvo, legal directories, and senior care platforms to increase local visibility among families and caregivers.
Pay Per Click Advertising (PPC)
We manage Google and Bing ad campaigns targeting urgent searches like 'Medicaid lawyer', 'nursing home planning attorney', and 'guardianship lawyer near me'.
Targeted Client Advertising
We develop campaigns aimed at adult children, caregivers, and seniors seeking guidance on long-term care planning, asset protection, and elder rights.
Search Engine Optimization (SEO)
We help your elder law firm rank for valuable searches like 'elder law attorney', 'Medicaid planning lawyer', and 'guardianship attorney'.
Social Media Marketing
We publish compassionate and informative content on Facebook, Instagram, and LinkedIn to reach families and caregivers researching elder care issues.
Content Development
We create blogs, FAQs, and videos on elder law topics such as protecting assets from nursing home costs, avoiding guardianship, and preventing elder abuse.
Content Marketing
We distribute your elder law content through directories, blogs, local senior services, and referral partners to boost authority and lead generation.
Marketing Funnels
We build funnels guiding potential clients from educational resources and paid ads into consultations for Medicaid planning and elder law services.
Client Education Content
We create explainer guides like 'What is Elder Law?', 'How to Qualify for Medicaid', and 'Guardianship vs. Power of Attorney' to nurture leads and build trust.
Referral Network Development
We help you develop relationships with financial advisors, elder care providers, and healthcare professionals to create referral partnerships.
Analytics & Reporting
We provide clear monthly reports on lead generation, ad performance, traffic, and rankings so you can track your marketing ROI.
Additional Services
We offer CRM integration, automated intake forms, chatbot setup, and senior-focused marketing consulting to streamline your elder law marketing.
Frequently Asked Questions
Why is digital marketing important for elder law firms?
Families often turn to search engines during stressful times when they need trusted legal guidance. A strong digital presence ensures they find your firm first.
How does SEO help elder law attorneys attract clients?
SEO boosts your firm’s visibility for search terms like 'elder law attorney near me' and 'Medicaid planning lawyer', connecting you with highly qualified leads.
Can paid advertising generate elder law clients?
Yes. Targeted ads reach families and seniors urgently seeking help with Medicaid planning, nursing home issues, and guardianship matters.
What makes an elder law website effective?
It should clearly outline services, offer compassionate messaging, and make it easy for families to schedule consultations during stressful decisions.
How long until marketing generates elder law leads?
Paid ads generate leads quickly. SEO, referral marketing, and content creation support sustainable growth in 3–6 months.
Ready to Grow Your Elder Law Practice?
Schedule a free consultation today and discover how Lawyer Rebrand can help you connect with families and seniors in need of trusted elder law guidance.